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Business Transformation

Strategy & Transformation
Scarlet Kites Strategy helps organisations turn vision into action. We transform high-level goals into clear, actionable roadmaps that bring leadership and teams together around a shared purpose. Our work connects ambition and execution; we ensure that transformation is both well-designed and well-lived.


Why Business Strategies Sometimes Fail and How to Succeed: Top Reasons Strategies Fail
Knowing why strategies fail is one thing. Acting on it is another. Here’s a bold, no-nonsense approach to get your strategy back on track.

Scarlet Kites Strategy
Feb 95 min read


The Crucial Role of Leadership Alignment in Start-Up Success
In today’s business landscape, where transformation is no longer optional, leadership alignment has become a critical differentiator.

Jennifer Crago
Jan 54 min read


Q4 Strategy: Finish Strong, Build for 2026
There’s still plenty businesses can do now to finish this year strong and build momentum for FY 26/27. When leaders focus on alignment, customer experience, operational readiness, and the right digital tools, Q4 can become a launchpad instead of a stress point.

Jennifer Crago
Nov 28, 20253 min read


Obstacles to UK Business Growth (and What to Do About Them)
When strategy, values, and execution come together, growth becomes a certainty. Growth in Q4 2025 will favour businesses that balance agility with authenticity, those that can adjust quickly, empower their talent, and deliver with purpose.

Jennifer Crago
Oct 28, 20253 min read


Leading with Purpose in a Digital Era
Successful digital transformation depends on more than just tech. It requires a people-centred approach underpinned by classic, yet increasingly critical, change management principles; Structured frameworks, stakeholder analysis, communications planning, and user engagement.

Jennifer Crago
Sep 15, 20253 min read


A Mastermind in Strategy
Taylor Swift’s mastery of brand, storytelling, and strategy offers a playbook for global SMEs. Here’s what businesses can learn from her precision, agility, and clarity of purpose.

Jennifer Crago
Aug 14, 20254 min read


Is ESG fading?
Sustainability, ethics, social justice, people and planet as a priority, is not a trend. It’s a transformation. And your business has a starring role to play. If you choose to lead.

Jennifer Crago
Jun 16, 20253 min read


Why Stakeholder Engagement Matters in Innovation and Transformation
Stakeholder engagement transforms change from a process into a shared mission. When every voice in the ecosystem feels heard, respected, and part of the journey, transformation stops being a risk and becomes a movement.

Jennifer Crago
Feb 21, 20254 min read


Digital Innovation to Future-Proof Business
I see the power of aligning purpose and technology first-hand. Whether applying AI, automation, analytics, or digital twins, we aim to align transformation with business objectives, user needs, long-term value creation and impact.

Jennifer Crago
Jul 30, 20232 min read


When Strategy Fails Before It Starts
Failure in business transformation is rarely due to a lack of tools or talent. It’s almost always due to a failure of alignment at the top.

Jennifer Crago
Dec 19, 20224 min read


Reimagining Strategy: A Blueprint for the Future
The brief was bold and urgent: deliver a full-scale strategic review, identify immediate quick wins, and develop a clear roadmap for long-term, sustainable change to future-proof the brand and institutional presence in a rapidly evolving global landscape.

Jennifer Crago
Jul 21, 20223 min read
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